Tag Archive for: KP Talks

cold winter near iceland bistro

Facebook Ads for your restaurant, oh boy, where to start

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Here are a few tips that will help your restaurant fight through the clutter and compete with the other 45M+ Facebook Business Pages.
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People actually read your outdoor signage, ya know [video]

There's an art to putting yourself in the mindset of your customer. Know your audience. Let technology help do the work for you.
facebook mobile

Is your Facebook (Business Page) blowing-up your frustration level? [video]

Overall traffic is down. Individual article views are down. Comments are down. There’s a reason for that, says Facebook.
dusty baseball glove

Getting started in Sports Marketing

When you’re truly tired of losing and not getting noticed, give me a shout. Let’s get your team on the right track.
outdoor café on sidewalk

Restaurants can learn from the Starbucks experience

Yes, your food must taste delicious. Yes, your menu should make your customers' mouths water. But service, experience, and culture are number one (two & three).
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Marketing Strategies to Engage Technology Decision-makers

We should look for marketing strategies that engage decision-makers by proving that we understand what challenges their target industry faces.
What is BoomerX Media

What is BoomerX Media? [video]

What is BoomerX Media? A team of Baby Boomers and GenX'ers that know more about Millennials and GenZ'ers than they do. How they act, what they like, where they play, and where they spend their money. You want BoomerX Media on your team. Let's…

Depth and length of podcasts

Where do you sit on podcasts? I have a couple in my gallery that are over an hour each week. But then I have others that I can consume inside of 15 minutes each. I think I prefer the shorter podcasts so that I can listen to multiple storytellers…
Think with Google

How 3 top brands transformed their video ad strategies

A return to the TV screen is hardly a return to traditional media. In the U.S., the number of people who streamed YouTube or YouTube TV on their TV screens in December 2020 increased by 20% from the start of the year. According to Brian Albert,…
Keith Parnell

A different perspective

Because I have on a Cogans Pizza t-shirt in my Instagram, Facebook, and Twitter profile, each post I make on all those communities is a mini-ad for Cogans. Spreading the love organically ...
prism goggles at concert

Market Intelligence. Is yours?

Consumer patterns can be gleaned from the right studies with the right questions of the right people, our customers and lost customers - market intelligence.