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October 1, 2023
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Keith Parnell

Keith Parnell

JOTF Co-founder, into restaurant tech. Ghent Eats CMO, into restaurant marketing.

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  • People actually read your outdoor signage, ya know [video]

People actually read your outdoor signage, ya know [video]

There's an art to putting yourself in the mindset of your customer. Know your audience. Let technology help do the work for you.
Keith Parnell August 1, 2021 1 min read
orange juice qr code order

There’s an art to putting yourself in the mindset of your customer. In these days of short-staffing, be smart with your strategies to keep the pressure off your team. Writing a big phone number on the front window of your diner doesn’t fall in that ‘smart’ category.

A QR code that directs customers directly to your menu or a special URL pointing directly to your daily specials will make both your customers and your team happy-as-a-lark.

Let technology do the work for you. Know your audience.

Anyone can reach out to me and get my help. DM me at TWITTER.COM/KEITHPARNELL

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Tags: Chief Marketing & Innovation Officer Chief Marketing Officer CMIO CMO consulting digital marketing feature video fractional CMO innovation Keith Parnell KP Talks landing page marketing marketing management marketing planning marketing strategy marketing team outdoor marketing QR Code target audience technology vision

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