from the Desk of Keith Parnell

Schedule Keith to speak for your organization.

Hire Keith Parnell to speak for your organization

Check-in @ JASE Group 2014-07-28 6A

Check-in @ JASE Group, NORFOLK VA:  This is shaping into an exciting Monday already.  The morning commute along the Lafayette River was gorgeous, we are mid-way through a big client project, and the team has an exciting ad agency new client pitch today.  How much more fun can you have in one day?!

Lafayette River

Check-in @ Casa de Robertson 2014-07-26-7P

Check-in @ Casa de Robertson, VIRGINIA BEACH VA: old school movie night with friends . . . Dazed & Confused!

Posted from WordPress for Windows Phone

Check-in @ O’Connor Brewing Co. 2014-07-26 5P

Check-in @ O’Connor Brewing Co., NORFOLK VA

Posted from WordPress for Windows Phone

Check-in @ Greenies 2014-07-26 1P

Check-in @ Greenies, NORFOLK VA

Posted from WordPress for Windows Phone

Check-in @ Ocean View Golf Course 2014-07-26 8A

Check-in @ Ocean View Golf Course, NORFOLK VA

Posted from WordPress for Windows Phone

Check-in @ Mermaid Winery 2014-07-25 5P

Check-in @ Mermaid Winery, NORFOLK VA

Posted from WordPress for Windows Phone

Check-in @ 3Way Cafe 2014-07-25 12P

Check-in @ 3Way Cafe, NORFOLK VA

Posted from WordPress for Windows Phone

Check-in @ Daily Grind 2014-07-25 9A

Check-in @ Daily Grind, VIRGINIA BEACH VA: Fun meeting this morning with the Mint Design team. I love when other local companies call on our talents to support them on a project.

JASE Group

JASE at Daily Grind

Check-in @ Hague Medical Center 2014-07-25 8A

Check-in @ Hague Medical Center, NORFOLK VA: Paleo follow-up. Good vibes.

Posted from WordPress for Windows Phone

Morning Commute

This is a morning commute that we all can envy.

Posted from WordPress for Windows Phone

Check-in @ Janney Insurance Agency – Allstate 2014-07-23 2P

Check-in @ Janney Insurance Agency – Allstate, YORKTOWN VA: New client visit. Fun!

Posted from WordPress for Windows Phone

Check-in @ Riverside Hampton Surgery Center 2012-07-23 7A

Check-in @ Riverside Hampton Surgery Center, HAMPTON VA: Hangin with Mom for her cataract surgery.

Posted from WordPress for Windows Phone

Check-in @ Radio Shack 2014-07-22 7P

Check-in @ Radio Shack, NORFOLK VA: Foreign power converter shopping. Keyword: “foreign.” Outta here.

Posted from WordPress for Windows Phone

Know what today is?

What’s today, you ask?  Today is new client Tuesday!  Two new clients signed on pre-hump day.  Love, love, love my job!

JASE Group


Governor McAuliffe Signs Executive Order Expanding Opportunities for Small, Women-Owned, and Minority-Owned Businesses

Governor McAuliffe visited Astyra Corporation in Richmond today to sign
Executive Order 20: Advancing Equity for Small, Women, and Minority Owned
Businesses. The executive order is designed to expand contracting
opportunities to small, women-owned and minority-owned (SWaM) businesses in
the Commonwealth and set a higher bar for SWaM contracting in Virginia state

The full text of the executive order is below:


Executive Order Number  20 (2014)
Importance of the Issue

It is imperative for the Commonwealth of Virginia to maximize
the participation of small businesses in state contractual work. For
Virginia to remain competitive and continue to advance its small business
goals, significant work still must be done for a more transparent,
equitable, and inclusive process. Therefore, I am establishing a micro
business designation within the small business certification and vital new
state procurement initiatives.

For purposes of this Executive Order: 1) “executive branch
agency” shall include all entities in the executive branch, including
agencies, authorities, commissions, departments, and all institutions of
higher education; 2) “small businesses” shall include, but not be limited
to, small, women-owned or minority-owned businesses; and, 3) “micro
businesses” shall be defined as those certified small businesses that have
no more than twenty-five (25) employees and no more than $3 million in
average annual revenue over the three-year period prior to their

I am directing the following executive branch agencies that have
statutory authority for procurement, in conjunction with the Department of
Small Business and Supplier Diversity (DSBSD) as provided in Code of
Virginia § 2.2-1605(A)(6), to implement the requirements herein within their
respective areas of procurement authority: Department of General Services
(DGS), Virginia Information Technologies Agency (VITA), Virginia Department
of Transportation (VDOT), those institutions of higher education that have
autonomy in procurement granted under the Restructured Higher Education
Financial and Administrative Operations Act (Code of Virginia § 23-38.88, et
seq.), and other executive branch agencies that have statutory authority for


With a continuing rational basis for small business enhancement,
and pursuant to the authority vested in me as Governor under Article V of
the Constitution of Virginia, the Code of Virginia, including Code of
Virginia § 2.2-4310(C), and applicable Memoranda of Understanding and
Management Agreements entered into pursuant to Code of Virginia § 23-38.88,
et seq., I hereby direct my Cabinet Secretaries and all executive branch
agencies to continue and advance the following on a race-neutral and
gender-neutral basis:

1. Exceed a target goal of 42%, which is the highest percentage of
expenditures spent since FY 2004 for executive branch agencies with small
businesses certified by DSBSD. This percentage applies to discretionary
spending in categories from which the Commonwealth derives procurement
orders, prime contracts, and subcontracts. DSBSD, in consultation with
executive branch entities and institutions with procurement
responsibilities, shall advance race-neutral and gender-neutral goals via
annual agency Small, Women-owned, and Minority-owned (SWaM) procurement
plans. Each executive branch agency shall review and update its benchmarks,
policies, and procedures to conform with this Executive Order and the
implementing regulations adopted pursuant to Code of Virginia §
2.2-1605(A)(6) and thereby ensure that a greater percentage of purchases is
made from certified small businesses, in goods and services categories from
which the Commonwealth makes its purchases.

2. Create the micro business designation, which shall include those
certified small businesses that have no more than twenty-five (25) employees
and no more than $3 million in average annual revenue over the three-year
period prior to their certification. DSBSD shall develop a best practices
method for identifying those small businesses that are eligible for the
micro business designation. DSBSD shall also evaluate and offer
recommendations for the implementation of the micro business designation by
October 1, 2014.

3. Expand the set-aside for competition among all certified small businesses
to include purchases up to $100,000 for goods and nonprofessional services
and up to $50,000 for professional services when the price quoted is fair
and reasonable. In the procurement selection process for these set-asides,
at least one of the proposals/bids shall be obtained from a micro business
unless upon due diligence no micro business in a particular category exists
or was willing to submit a proposal/bid. Purchases under $10,000, however,
shall be set aside for micro businesses when the price quoted is fair and
reasonable. Executive branch agencies that have statutory authority for
procurement shall include these set-asides in their purchasing regulations,
policies, and processes by no later than September 1, 2014. Current
contracts will continue in accordance with their terms. The DSBSD will
prepare a progress report describing executive branch agencies’ compliance
with this requirement and deliver its report to the Governor’s Chief of
Staff no later than October 1, 2014.

4. Provide support to DSBSD in developing a uniform, statewide method for
evaluating and monitoring small business (SWaM) procurement plans. Executive
branch agencies shall require each prime contractor to include in its
proposal(s)/bid(s) a SWaM procurement plan.
Before final payment is made, the purchasing agency shall confirm that the
contractor has certified compliance with the contract’s SWaM procurement
plan. If there are any variances between the contractor’s required SWaM
procurement plan and the actual participation, the contractor shall provide
a written explanation. The written explanation shall be kept with the
contract file and made available upon request.
Contracts and renewals may include a provision allowing final payment to be
withheld until the contractor is in compliance with its SWaM procurement
plan. Prior to entering into a new contract or renewing a contract with a
contractor, an agency shall review a contractor’s record of compliance with
SWaM procurement plan requirements. A contractor’s failure to satisfactorily
meet designated SWaM procurement plan requirements shall be considered in
the prospective award or renewal of any future contracts with the
5. Implement processes for producing SWaM subcontracting data as established
by DSBSD in consultation with DGS and VITA. This subcontracting data must
also include information on non-SWaM subcontractors performing on contracts
over $200,000.

These initiatives will spur creativity, promote economic justice
and development, and encourage procurement participation by small
businesses. In support of the initiatives set out above, I further direct
the following actions to be taken by Cabinet Secretaries and executive
branch agencies:

1. DSBSD, in conjunction with DGS, VITA, VDOT, and higher education
institutions with procurement autonomy, shall implement initiatives to
enhance the development of small businesses in Virginia. Such initiatives
shall include, but not be limited to:
• Information on access to capital, including contract financing and bonding
support and other opportunities for economic development;
• Management and technical assistance programs;
• Partnerships and outreach with local business groups, chambers of
commerce, and other organizations to develop a diverse vendor base; and,
• Statewide mentor/protégé and/or joint venture programs.

2. DSBSD, with assistance from DGS, shall conduct a vendor outreach training
program for each congressional district in the Commonwealth. Training shall
include instructions on how to obtain certification, register with and
research through the Commonwealth’s e-procurement system (eVA), respond to
business opportunities with the Commonwealth, encourage SWaM participation,
and overcome identified barriers.

3. Executive branch agencies shall review the efficacy of implementing other
small business enhancement tools and processes, such as:
• Unbundling contracts;
• Relaxing the requirement for mandatory attendance at pre-bid meetings;
• Expanding time to respond to small purchase solicitations;
• Alerting businesses to current and future procurement as well as
subcontracting opportunities; and,
• Streamlining the paperwork required of small businesses.

4. The purchasing manuals, regulations and guidelines of all executive
branch entities and institutions shall include updated SWaM purchasing
regulations and/or guidelines to reflect the changes made in this Executive

5. Executive branch agencies shall actively recruit small businesses to seek
certification from DSBSD, to register on eVA, and to compete for state
procurement contracts. DGS and VITA shall develop guidelines that promote
greater representation of SWaM businesses on such contracts.

6. VDOT, for road and bridge construction, and DGS, for construction, shall
develop guidelines to be used by executive branch agencies in making
construction mobilization payments to businesses when reasonable and
necessary to facilitate contract initiation.

7. The Virginia Economic Development Partnership (VEDP) shall send DSBSD its
regular report to the Secretary of Commerce and Trade on new economic
development announcements of business activity in the Commonwealth,
inclusive of those announcements in which a VEDP administered economic
incentive is provided. Such report will enable DSBSD to ascertain in a
timely manner what opportunities the activity may bring for Virginia’s small

8. Every executive branch agency shall utilize the Commonwealth’s central
electronic procurement system (“eVA”) as its purchasing and/or posting
system beginning at the point of requisitioning for all procurement actions,
including but not limited to technology, transportation, and construction,
for the purpose of identifying available small businesses, and for tracking
purchase requisition details from those businesses. DGS, in consultation
with VDOT, shall develop guidelines pertaining to the content of
requisitions, in order for data to be captured in a timely, accurate, and
consistent manner.

9. Each executive branch agency shall designate a SWaM equity champion to
ensure equity in the solicitation of procurement proposals/bids and awarding
of contracts.

10. Agency heads, senior managers with procurement responsibility,
procurement personnel, and end users with purchasing charge cards shall be
evaluated on small business purchasing goals as part of their employee

11. DSBSD shall coordinate with the Virginia Association of Counties, the
Virginia Municipal            League, and the Virginia Association of
Governmental Purchasing to identify opportunities
for state and local government entities
to collaborate in order to maximize procurement      equity for small

Reporting Requirements

1. The Secretary of Commerce and Trade shall study the potential advantages
of providing start-up incentives, including federally-funded grants, to
certified small businesses. This shall include a review of the economic
impact of providing the incentives and whether such incentives would promote
the profitability and sustainability of such businesses. The Secretary of
Commerce and Trade shall provide a report to the Governor’s Chief of Staff
by no later than December 1, 2014.

2. Cabinet Secretaries shall monitor their agencies’ spending with all
certified small businesses, and report on the results quarterly. DSBSD shall
develop a standard reporting format for such purposes. The report shall
include information on purchases made from all certified small businesses.
In addition, the Secretary of Commerce and Trade will assess overall state
performance, and report quarterly to the Governor.

Each Cabinet Secretary shall evaluate the performance of their
agencies in implementing     these directives. DSBSD, in cooperation with
each Cabinet Secretary, shall provide quarterly          reports to the
Secretary of Commerce and Trade regarding the Commonwealth’s progress in
enhancing opportunities for SWaM businesses. The reports shall delineate the
Commonwealth’s spending in detail by SWaM category and agency.

3. The Secretary of Commerce and Trade shall conduct a study on a new small
business designation, with prospective set-aside opportunities, that would
be between twenty-five (25) and one hundred (100) employees and between $3
and $10 million. The study shall be delivered to the Governor’s Chief of
Staff no later than December 1, 2014.

4. Executive branch entities and institutions with procurement
responsibilities shall review practices, procedures, and proposal
evaluations criteria to identify and remove barriers or limitations to SWaM
participation. A section on “barriers or limitations” shall be included in
annual agency SWaM plans. SWaM plans shall be developed and submitted to the
Secretary of Commerce and Trade on September 1 of each fiscal year.

5. The Secretary of Commerce and Trade will prepare and deliver a report to
the Governor no later than October 1, 2015, detailing compliance with this
Executive Order and providing spend performance metrics from the prior
fiscal year.

Effective Date of this Order

This Executive Order replaces Executive Order 33 (2006), issued
by Governor Timothy M. Kaine, and shall be effective upon its signing and
shall remain in full force and effect unless amended or rescinded by further
executive order.
Given under my hand and under the Seal of the Commonwealth of
Virginia this 22nd day of July, 2014.

Terence R. McAuliffe, Governor


Levar M. Stoney, Secretary of the Commonwealth

Commonwealth of Virginia
Office of Governor Terry McAuliffe

Immediate Release
July 22, 2014

Rachel Thomas, 804-225-4262 <a

Governor McAuliffe Signs Executive Order Expanding Opportunities for Small,
Women-Owned, and Minority-Owned Businesses

Check-in @ The UPS Store 2014-07-22 12P

Check-in @ The UPS Store, NORFOLK VA:  Another RFP answer out the door.  Love new work.  Nice work team!

JASE Group

UPS Store

Governor McAuliffe Announces Virginia Oyster Harvests Continue to Climb

Newport News, VA. –Governor Terry McAuliffe announced today that Virginia’s
oyster harvest jumped another 25 percent last year, surging past 500,000
bushels, the most in nearly a generation.
“Over the past few years, Virginia has become the oyster capital of the East
Coast, and that is great news for our Commonwealth’s economy,’’ said
Governor McAuliffe. “The growth we’ve seen in the oyster harvest is
extraordinary, but hardly a surprise. Virginia produces the best tasting
oysters in the world, and every sustainably-harvested oyster helps clean the
Chesapeake Bay and create good jobs in a tough economy. There is no question
that Virginia is for oyster lovers.”
Over the past 12 years, the oyster harvest in Virginia has increased from
23,000 bushels in 2001 to an estimated 504,000 bushels last year. This is
the highest level seen since 1987 and is 25 percent more than the 409,000
bushels harvested in 2012.
Preliminary harvest estimates show gains in both wild-caught oysters from
public oyster rocks as well as from privately leased water bottoms.
Harvest from public oyster grounds grew from 150,534 bushels in 2012 to
213,152 bushels last year, and the harvest from privately leased growing
areas continued six years of sustained growth, rising from 258,496 bushels
in 2012 to 408,912 bushels last year.
“State investments in our oyster replenishment program are showing positive
results,” said Molly Joseph Ward, Secretary of Natural Resources. “Keeping
this momentum is vital to the growth of the oyster industry. Our
comprehensive fisheries management programs, combined with private sector
investments, are having a very positive impact for the Bay, consumers and
the economy. We need to keep moving forward.”
The dockside value of the oyster harvest increased to $22.2 million last
year, up from $16.2 million in 2012.
The ripple effects through the economy from last year’s harvest resulted in
an estimated $58.4 million in economic value, using a multiplier of 2.63 on
a dockside value of $22.2 million, a formula established by the late Dr.
James Kirkley, a well-respected Virginia Institute of Marine Science seafood
industry economist.
The Virginia Marine Resources Commission’s management of  the oyster stocks
includes rotational oyster harvest areas and deployment of fossil oyster
shells mined annually from the beneath James River on to public oyster
grounds. These fossil shells become home for naturally occurring oyster
larvae that attach to them during spawning and grow to form new adult
oysters that will reach market size in roughly three years.
This oyster replenishment program provides substantial ecological as well as
economic benefits, as the oysters filter the water during growth to a market
size of three inches. Oyster reefs provide important forage and refuge
habitat for invertebrates as well as juvenile crabs and finfish species.
“Oysters are doing well right now. We are making tremendous progress,’’ said
VMRC Commissioner John M.R. Bull. “But oysters are still susceptible to
disease and other environmental factors outside of our control. A lot of
people have put a lot of work into getting Virginia into this position and
it is paying dividends. It is worth celebrating, but we need to keep in mind
that oysters live in a dynamic, ever-changing ecosystem.”
Virginia’s history of oyster harvests can be found here


Asif Bhavnagri
Office of Governor Terence R. McAuliffe
Press Special Assistant
Commonwealth of Virginia
Office of Governor Terry McAuliffe


Office of the Governor
Contact: Rachel Thomas

Virginia Marine Resources Commission
Contact: Laurie Naismith
Phone: (757) 247-2269

Governor McAuliffe Announces Virginia Oyster Harvests Continue to Climb
~Last year’s harvest increased to the highest level since 1987~

Check-in @ Indian River High School 2014-07-20 4P

Check-in @ Indian River High School, CHESAPEAKE VA: Softball!

Posted from WordPress for Windows Phone

Check-in @ Bardo 2014-07-18 5P

Check-in @ Bardo, NORFOLK VA: Happy hour!

Posted from WordPress for Windows Phone

Check-in @ Dragas Companies 2014-07-18 2P

Check-in @ Dragas Companies, VIRGINIA BEACH VA: Ad planning meeting. Fun!

Posted from WordPress for Windows Phone