Tag Archive for: Eagles

Keith Parnell

Flooding your directions on Google Maps

Google Maps now shows me the flooded streets around me during hurricanes and nor'easters.
Can marketing imitate Hotel California's lack of storytelling?

Can marketing imitate Hotel California’s lack of storytelling?

Marketing at its core is meant to intrigue our consumers. So if we do it through storytelling or through triggering thoughts of stories, we've reached success.