Smart Marketing. Smarter Tech. Built for Hampton Roads Hospitality.

Running a restaurant, bar, or coffee shop isn’t just about serving food and drinks – it’s about staying ahead in an industry that changes by the day. I’m Keith Parnell, a hospitality and tech executive who helps Hampton Roads’ food and beverage businesses grow with strategies usually reserved for big chains – without losing the local soul that makes them special.

Who I Serve:

I work with the owners and operators who keep Hampton Roads buzzing: restaurants, bars, cafés, breweries, wineries, and distilleries. If your business puts food and drink in people’’ hands, you’re my people.

What I Bring:

Think of me as your CMO + CIO in one. I combine:

• CMO-level marketing insight → proven strategies to fill seats and build loyalty.
• CIO-level tech and data strategies → smarter systems to cut waste and boost profit.
• Quantum thinking → practical, forward-looking decisions that keep you ahead of the curve.

At the root of it all: true-to-life data. Numbers don’t lie, and when you understand what they’re saying, you can make decisions with confidence.

Why Hampton Roads:

I’ve chosen to focus right here at home. From Virginia Beach to Williamsburg, from Norfolk to Smithfield, Hampton Roads’ food and beverage scene is alive with potential. My mission is to help local hospitality businesses thrive, compete, and become destinations – not just survive.

The Promise:

With me, you won’t get jargon or cookie-cutter advice. You’ll get clarity, practical strategies, and the tools to run your business smarter – so you can focus on what you love: creating memorable experiences for your guests.

This is I am Keith Parnell – a brand built to elevate Hampton Roads hospitality with marketing, tech, and data that work in the real world.

Let’s grow something remarkable together.