What is included in the Infrastructure & Margin Diagnostic?
An intensive, 14-day deep-dive audit of your multi-unit tech stack, POS middleware, third-party ordering funnels, and data reporting architecture. You receive a confidential briefing that identifies hidden margin leaks, technical bottlenecks, and architectural vulnerabilities across your locations, with a prioritized remediation roadmap.
How does a fractional CIO / CMO retainer work?
I embed with your leadership team on an ongoing basis to oversee software implementations, manage vendor relationships, unify data systems, and direct growth marketing. You get regular executive oversight and direct system architecture design without a full-time C-suite hire.
When does a business need systems stabilization or rescue?
When a critical tech failure, a messy platform migration, or a broken data pipeline between your locations and central accounting is actively costing you money. I step in for rapid triage, system stabilization, and architectural reconstruction to restore reliable data flow.
Who are Keith Parnell's advisory services for?
Multi-unit restaurant groups, hospitality operators, and growing enterprises in Hampton Roads and the Mid-Atlantic that need senior technology and growth leadership without the overhead of full-time executive hires.
How much does fractional executive advisory cost?
Scope drives the investment, so I don't publish a rate card. Share your situation through the contact form on this page and I will respond directly with the engagement I recommend.
Are executive communications and system audits confidential?
Yes. All executive communications, system audits, and strategic briefings are treated with strict confidentiality.