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Thursday, February 26, 2026
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KP Consulting
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    KP Consulting

    Synchronizing High-Performance Marketing with Engineered Systems. I help founders and executives bridge the gap between their brand’s vision and their company’s infrastructure. With 25+ years of experience as a Software Engineer, Creative Studio Founder, and Executive Leader, I build the systems that turn marketing spend into operational scale.
    Why Can't I Trust My Marketing Dashboards Anymore?
    KP Consulting

    Why Can’t I Trust My Marketing Dashboards Anymore?

    Why Does My ROI Decrease as My Marketing Spends Increase?
    KP Consulting

    Why Does My ROI Decrease as My Marketing Spends Increase?

    Is Your Back-End Logic Killing Your Scale?
    KP Consulting

    Is Your Back-End Logic Killing Your Scale?

    Is Your Home Office the Weakest Link in Your Company's Security Architecture?
    KP Consulting

    Is Your Home Office the Weakest Link in Your Company’s Security...

    Why Do Our Sales, Ops, and Finance Numbers Never Match? The Executive Guide to Ending Dashboard Divergence
    KP Consulting

    Why Do Our Sales, Ops, and Finance Numbers Never Match? The...

    Why Does My Meta Dashboard Show a 4.0 ROAS While My Bank Account Is Empty?
    KP Consulting

    Why Does My Meta Dashboard Show a 4.0 ROAS While My...

    Why Is My Marketing Working But My Bank Account Isn't Growing? Addressing the Growth-Infrastructure Gap
    KP Consulting

    Why Is My Marketing Working But My Bank Account Isn’t Growing?...

    Engineering the Invisible: The 5 Blueprints for Scaling Without Breaking
    KP Consulting

    Engineering the Invisible: The 5 Blueprints for Scaling Without Breaking

    Is My Home Network the Weakest Link in My Company's Security? A CIO's Guide to the Hardened Home Office
    KP Consulting

    Is My Home Network the Weakest Link in My Company’s Security?...

    Why Do My Sales, Operations, and Finance Numbers Never Match? Architecting Your Single Source of Truth
    KP Consulting

    Why Do My Sales, Operations, and Finance Numbers Never Match? Architecting...

    Why Is My Marketing Data Wrong? A Guide to Attribution Engineering in a Cookie-less World
    KP Consulting

    Why Is My Marketing Data Wrong? A Guide to Attribution Engineering...

    The Growth-Infrastructure Gap: Why Marketing Scales Faster than Systems
    KP Consulting

    The Growth-Infrastructure Gap: Why Marketing Scales Faster than Systems

    Why Local Data Beats National Trends Every Time (And How Most Restaurants Get This Wrong)
    KP Consulting

    Why Local Data Beats National Trends Every Time (And How Most...

    Local Hospitality Marketing That Actually Works in Hampton Roads
    KP Consulting

    Local Hospitality Marketing That Actually Works in Hampton Roads

    The Data Gap in Hampton Roads Hospitality, and How to Close It
    KP Consulting

    The Data Gap in Hampton Roads Hospitality, and How to Close...

    Keith Parnell

    Why Is My Marketing Working But My Bank Account Isn’t Growing?...

    Why Is My Marketing Working But My Bank Account Isn't Growing? Addressing the Growth-Infrastructure Gap
    KP Consulting
    Stop scaling your marketing into a broken system. Learn how to bridge the Growth-Infrastructure Gap with a CIO-grade architecture that protects your ROI and profit.

    Local Hospitality Marketing That Actually Works in Hampton Roads

    Local Hospitality Marketing That Actually Works in Hampton Roads
    KP Consulting
    Hampton Roads bars & cafés: Stop throwing promotions into the void. Issue #2 of The Hospitality Edge shows how to turn guest data & local insights into campaigns that actually work.

    Why Does My ROI Decrease as My Marketing Spends Increase?

    Why Does My ROI Decrease as My Marketing Spends Increase?
    KP Consulting
    Stop scaling based on Ghost Data. Bridge the Growth-Infrastructure Gap with a unified architecture that eliminates operational drag and protects your ROI.

    What Does “Strategy” Really Mean for Small Businesses and How Do...

    What Does "Strategy" Really Mean for Small Businesses and How Do I Actually Use It?
    KP Consulting
    Plain English strategy for small businesses: what strategy is (and isn't), 5 key questions to answer, and how strategy guides daily decisions and growth.

    Why Does My Meta Dashboard Show a 4.0 ROAS While My...

    Why Does My Meta Dashboard Show a 4.0 ROAS While My Bank Account Is Empty?
    KP Consulting
    Stop scaling on ghost data. Learn how Attribution Engineering replaces unreliable browser pixels with server-side certainty to align ad spend with real revenue.

    How Can Food & Beverage Leaders Modernize Operations to Meet Changing...

    How Can Food & Beverage Leaders Modernize Operations to Meet Changing Consumer Demand Without Losing Margin or Momentum?
    KP Consulting
    Modernize food & beverage operations to meet changing demand. Streamline systems, improve data-driven decisions, and scale profitably with confidence.

    The Data Gap in Hampton Roads Hospitality, and How to Close...

    The Data Gap in Hampton Roads Hospitality, and How to Close It
    KP Consulting
    Hampton Roads hospitality is personal. Your data should be too.

    Why Can’t I Trust My Marketing Dashboards Anymore?

    Why Can't I Trust My Marketing Dashboards Anymore?
    KP Consulting
    Stop scaling on ghost data. Learn the CIO-grade approach to Server-Side GTM and APIs to bypass ad-blockers, fix data drift, and optimize spend against revenue.

    Is Your Back-End Logic Killing Your Scale?

    Is Your Back-End Logic Killing Your Scale?
    KP Consulting
    Stop scaling your problems. Learn why "Fulfillment Velocity" is the key to profitability and how to engineer back-end logic that supports high-growth brands.

    Why Do Our Sales, Ops, and Finance Numbers Never Match? The...

    Why Do Our Sales, Ops, and Finance Numbers Never Match? The Executive Guide to Ending Dashboard Divergence
    KP Consulting
    Stop arguing over mismatched data. Learn how to bridge the growth-infrastructure gap by engineering a Single Source of Truth for your Sales, Ops, and Finance.
    Keith Parnell
    Smart growth, made simple.
    © 2026 Keith Parnell