Ten Tips for In-House Restaurant Delivery Marketing
It’s essential to adopt sound marketing strategies for your in-house food delivery business. Here are some tips to best advertise that you offer delivery services.
- Your website should be attractive and user friendly and include all relevant contact information, including in-house delivery.
- Your customer service rep and delivery employees reflect the image of the business.
- People are willing to pay extra for fast delivery regardless of the cost.
- Ensure you give updates and tracking details of customers’ orders. Ask for emails, or phone numbers to update customers on their food delivery when needed.
- Attach QR code based flyers to direct customers to your website’s menu.
- Invest a bit in your brands with billboards to help market your in-house delivery business across your store and surroundings.
- Collaborate with food bloggers and influencers for referral and promotion of your in-house restaurant.
- Reward customers when they give positive online reviews about your business.
- Compile a list of emails from current and new customers and send out personalized offers and deals.
- Create social content focused on food because people are willing to share, like, and discover pictures of food.
- [BONUS TIP] Reach out to local businesses with food delivery offers for their employees to solve dilemmas they face day-to-day such as where to get lunch and whether they have time to get lunch.
Read the original article here from our friends at Modern Restaurant Management.
