from the Desk of Keith Parnell

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Our kids are connected – Are you?

kids on iPhoneWe all knew this was coming. The 8-18 year-old generation is tomorrow’s business leaders. This generation will be 100% connected when they hit the workforce because it’s been a normal way of life all of their lives.

A national survey by the Kaiser Family Foundation found that … today, 8-18 year-olds devote an average of 7 hours and 38 minutes (7:38) to using entertainment media across a typical day (more than 53 hours a week). And because they spend so much of that time ‘media multitasking’ (using more than one medium at a time), they actually manage to pack a total of 10 hours and 45 minutes (10:45) worth of media content into those 7½ hours.

How does this compare to your digital life? The technology is here today to retrieve, and have pushed to you, any type or massive amount of information you could imagine. Whether you want to or not, the means to make you more efficient is here in our laptops, smartphones, tablets, and desktop computers. Are you taking full advantage of the digital revolution?

Photo credit: waxmerchant

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Listening to Dandy Life by Collective Soul.

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