Below is the slidedeck from my presentation to the Williamsburg Internet Marketing group yesterday. We had a great couple of hours discussing blogging for business on many different levels.
Look at this very neat video of a stunt that Coke put together on a college campus. Happiness is definitely viral! Hang on to the end. The best is at the 1:51 mark.
This is a guy after my own heart. This is awesome. He stops the minister in the middle of his wedding to update his Twitter timeline and Facebook status to ‘married’.
I have a lot of family scattered around the country and we all use Facebook a lot to keep in touch. So when Tracy and I were engaged, most of my family found out via Facebook because we updated our statuses.
I surprised not only my guests, but also Tracy by pulling out my phone and posting on Facebook and Twitter from the altar during out wedding. I had her phone ready in my pocket, so when she asked for it I could hand it to her. No one knew about this except the minister, and myself.
A good internet video, says Kelsey Group (www.kelseygroup.com) analyst Michael Boland, can be more powerful than traditional advertising because viewers are sitting at their computers instead of on their couches.
Watch a TV ad, and you’re likely to do no more than make a mental note of the product. Watch an ad on YouTube, and you can immediately search the company’s website. “It’s that lean-forward medium,” Boland says.
“Social Media Yesterday, Today & Tomorrow” delivered to New Media Conventions on September 18, 2009 at the Cavalier Golf & Yacht Club in Virginia Beach, VA.
Wow. When will big corporations learn that yesterday’s non-Internet days are over? Consumers do have a voice. And an audience that wants to hear them!
Big Biz:
Train your customer support reps.
Train your managers.
Geez, educate your employees and make sure they know that consumers put food on their tables.
Watch the video below on what can happen when a large company like United Airlines just plain doesn’t care who puts food on their tables.
In the spring of 2008, Sons of Maxwell were traveling to Nebraska for a one-week tour and my Taylor guitar was witnessed being thrown by United Airlines baggage handlers in Chicago. I discovered later that the $3500 guitar was severely damaged. They didnt deny the experience occurred but for nine months the various people I communicated with put the responsibility for dealing with the damage on everyone other than themselves and finally said they would do nothing to compensate me for my loss. So I promised the last person to finally say no to compensation (Ms. Irlweg) that I would write and produce three songs about my experience with United Airlines and make videos for each to be viewed online by anyone in the world. United: Song 1 is the first of those songs. United: Song 2 has been written and video production is underway. United: Song 3 is coming. I promise. Follow me at http://twitter.com/DaveCarroll . Video Produced by Curve Productions of Halifax, http://www.curveproductionsinc.com.
Stay tuned for the excitement! New Media Conventions is coming to Virginia Beach this fall. Check the New Media Conventionswebsite for more details. Make sure to sign up for the email list to get details as they are unveiled.
What do you think about this new McDonald’s commercial? At first I thought it was kind of freaky. But the tune is catchy and now it’s stuck in my head!
Online advertising allows you to advertise to your customers when they are looking for your product or service. In other words, when they want to buy.
Watch a TV ad, and you’re likely to do no more than make a mental note of the product. Watch an ad on YouTube, and you can immediately search the company’s website.
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