Livin' in BlackBerry Heaven
Marketing
5 Ways to Use LinkedIn to Market Your Business
I just ran across a nice article by Lewis Howes written for Social Media Examiner. Lewis talks about his top 5 ways he recommends using LinkedIn to market your business. Use LinkedIn Groups & Receive Tons of New Leads Daily. …creating a LinkedIn group gives you the ability to generate an amazing number of leads [...]
Twitter for Your Organization – The Why and How
I’ll be teaching a how-to class on Twitter in a few weeks. The idea behind the session is to get non-profits and museums across Virginia onboard with the powerful networking aspects of Twitter. I’ve come up with this course description and bullet conversation points. If this looks like something that would benefit your organization, feel [...]
Coffee with the CEO: Holiday Coffee & Social Media in Virginia Beach
This week I sat down with several business professionals in Virginia Beach and talked social media, blogging, holiday shopping online, business strategies, marketing concepts, advertising traditions, SEO, return on investment (ROI) measurement methods and economic spending. Coffee with the CEO attendees: Mike Key, Jeremy Bailey, Anne Bailey, Gerald Briscoe, Bill Boyer, Jaime Krapf, Chris Faircloth, [...]
Are you all alone with your ideas?
Is the strategy behind your marketing plan shooting for the right audience? Does each initiative, including your inbound marketing tactics, identify with your sales goals? Make sure your marketing firm doesn’t leave you all alone with your ideas. RSS and Facebook readers: click here to view and enter comments.
Here’s Your Invite to Live Social Media
Coffee with the CEO: Let’s Live Social Media in Ghent Date: Tuesday, November 3, 2009 Time: 10:00am – 11:00am Location: Panera Bread, 739 West 21st Street, Norfolk, VA Description: Come out to Panera Bread on 21st street in Ghent, Norfolk, VA on Tuesday morning at 10:00 AM and have coffee with Keith Parnell, CEO of [...]
Meeting with a Cool Client at a Cool Coffee Parlor
I had the amazing privilege of having coffee this afternoon with a new, local client. Rosemary Thornton is a 4-time best-selling author that has come to us to guide the marketing, advertising and public relations strategies of her upcoming book. We will have more conversations about Rosemary here so stay tuned. In the mean time, [...]
Let’s Live Social Media in Ghent
Coffee with the CEO: Let’s Live Social Media in Ghent Date: Tuesday, October 27, 2009 Time: 10:00am – 11:00am Location: Panera Bread, 739 West 21st Street, Norfolk, VA Description: Come out to Panera Bread on 21st street in Ghent, Norfolk, VA on Tuesday morning at 10:00 AM and have coffee with Keith Parnell, CEO of [...]
Inbound Marketing is a Money Maker for Any Size Business
Let’s talk about mixing the two worlds of offline advertising and online advertising. Don’t allow advertising budget segregations to not let inbound marketing do its job. Inbound marketing is a money maker for any size business. Watch the free video here. RSS and Facebook readers: click here to view and enter comments.
What are you reading right now? I’m reading @dmscott
I’m very excited to have finally started this weekend reading David Meerman Scott’s The New Rules of Marketing & PR. The book has been sitting on the bookshelves in my office for months. I’ve gotten on the ‘reading’ kick lately having just ordered copies of Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn [...]
Speaking next week on Social Media Business Strategies
I will be speaking on Wednesday (10/28/2009) next week in Chesapeake (VA) for the team at Real Estate-XChange. Real Estate-XChange is an exciting company that is just beginning their ventures into the social media marketing world. During the presentation, Social Media Business Strategies, we will discuss social media as part of an online marketing plan falling under the [...]
Famous Last Words: I was too busy. Don’t let this be you.
This picture, taken from an AdRANTs article, brings to mind a few funny, and true, points not the least of which is to not neglect what got you where you are now. No matter what your profession of choice, at some point in your career you were a sponge. You would spend countless hours researching, [...]
Do you share this passion with me?
This is one of the reasons why I follow Chris Brogan. I love this man’s passion. I’ve never met him in person but I feel like I know him well because we share this same passion of wanting to share what we know with other people. I love social media. I love new media. I [...]
Evaluating the SWOT Analysis
Our marketing team initiated a reboot earlier this week of the thinking by our clients of the purpose of a SWOT Analysis, what they can expect as a report from the study and how the SWOT Analysis can be used in support of a full-blown Marketing Plan. Get full details here.
Marketing During a Recession – Should we? At what rate?
During these days of tight economic times a lot of us that are decision-makers for our respective companies are thinking hard about the details of our marketing initiatives. How should we market? Should we market? How should we spend? And at what rate should we spend? JASE published an article on our company blog a [...]
Ever wonder what Internet Marketing is or how it can help your business?
Here’s a quick definition of Internet Marketing from the JASE website: Internet marketing focuses on creating powerful content that will lead potential customers to your brand, product or service line through online methods like searching, referrals, and links from other web entities such as blogs, video and social communities. If you are not investing in [...]
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