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Are you the reason your CEO does not see the value of Social Media?

There are many challenges to implementing a social media marketing campaign into an organization’s culture. Challenge #1 – The first is that you, as the marketer or stakeholder in the organization, must understand that social media marketing cannot stand alone as a marketing initiative. JASE has written on this quite a bit. Your social media [...]

Yo Facebook, I Won’t Let You Compromise My Skype Security Also!

Hey Zuckerberg, nice try. I’ve written before that I understand the LACK OF security and privacy built into the Facebook software. I understand it. I’m okay with it. But you’re not going to compromise the security measures of my Skype account also. I’m not going to give you permission to do that. The screen capture to [...]

Dear Facebook – I Don’t Care About Your New Privacy Rules

Dear Facebook, Your privacy rules, old and new, are okay with me. You are a social community. I knew that when I signed up for my account. You are a public community. I knew that when I signed up for my account. You are on the world wide web. I knew that when I signed up [...]

Need to get in touch with me? Here’s How – My Blog!

I get people all the time tell me it’s hard to get up with me when they need. Well, it’s really not that hard. Today’s communications methods make it really easy. I’m on Twitter. I’m on Facebook. I’m on my blog. I’m on JASEzone. I’m on foursquare. I’m on LinkedIn. A lot! Between my PC [...]

Facebook is Retarded

I say that Facebook is retarded in the most loving sense of the word. But among many things that Facebook does that are jacked up, this one may take the cake. I understand the need for CAPTCHA checks. I understand that they need to be out-of-the-ordinary. But really? This out-of-the-ordinary? What is the most jacked [...]

Does Private Messaging Work With Social Media Friends?

Does private messaging work with social media friends? Private Messaging = email (no CC, no BCC), Instant message, Twitter direct message, Facebook inbox message, etc. Social Media Messaging = email (to a group), Chat message, Twitter tweets, Facebook status, etc. Relationship / Friend = business associate, family member, friend, etc. So, back to my question. [...]

The Best Way To Get In Touch With Me

I get people all the time tell me it’s hard to get up with me when they need. Well, it’s really not that hard. Today’s communications methods make it really easy. I’m on Twitter. I’m on Facebook. I’m on my blog. I’m on JASEzone. I’m on foursquare. I’m on LinkedIn. A lot! Between my PC [...]

Facebook is at it again – More Changes

Looks like the Facebook team is at it again. Once again, another facelift for Facebook without notice and certainly not welcomed. At quick glance, it looks like I’ve lost my custom, filtered friends lists that were in the left sidebar. Ugh! What do you think? Do you like the new interface? RSS and Facebook readers: [...]

Slidedeck from Blogging for Business – The How’s & Why’s

Below is the slidedeck from my presentation to the Williamsburg Internet Marketing group yesterday. We had a great couple of hours discussing blogging for business on many different levels. Blogging For Business – The How’s & Why’s View more presentations from Keith Parnell. RSS and Facebook readers: click here to view and enter comments. On [...]

Males vs. Females Using Social Media

Pingdom, a service that monitors the uptime and performance of websites and servers on the Internet, recently published the results of a study they performed analyzing men vs. women and their use of social media. Overwhelmingly, women outrank men. Does any of this data surprise you? Twitter and Facebook have almost the same male-female ratio; [...]

Fascinating Video – What’s coming to our world in 2010?

I stumbled across this really cool interview Robert Scoble (Rackspace Hosting) did with Jeremiah Owyang (Altimeter Group, formerly of Forrester Research) and Ray Wang (Altimeter Group, formerly of Forrester Research). I can’t remember the last time I didn’t stray from a 27 minute video. These guys are fascinating and definitely forward-thinkers that you should follow. [...]

What the heck is a JASE?

Do you wonder who is JASE Group? Do you wonder what JASE Group does? Wonder no longer! Related info: http://www.JASEgroup.com http://www.CoffeeWithTheCEO.com http://www.jasegroup.com/brand_management http://www.jasegroup.com/inbound_marketing http://www.jasegroup.com/design http://www.jasegroup.com/blog RSS and Facebook readers: click here to view and enter comments. On Twitter? Follow me at @parnellk63. Listening to After the Storm by Norman Brown.

New Facebook Security – Duh!

Facebook is prompting us today to update our privacy settings with their fancy new security wizard. Read it. Don’t just “next” through the screens. Social media security and online privacy is very important. But let me add my take. DUDE, if you put your business online, it’s online! If you update your Facebook status to [...]

Busy Schedule vs Quicktime Communication

The past few days and weeks have been extremely busy. Don’t get me wrong, I’m not complaining. A busy business life is a good thing and a blessed thing during a tough economy. The downside to a busy schedule and running crazy is that some tasks pay the price. For me, it’s been the normal [...]

Yahoo! blog says 84% of Facebook users visit Yahoo!

That’s right. Yahoo! published numbers from comScore (October 2009) that 84% of us that are on Facebook also visit Yahoo!. That’s a bit of a surprise to me. Does it surprise you? When was the last time you visited Yahoo!? RSS and Facebook readers: click here to view and enter comments. On Twitter? Follow me [...]

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