Look at this very neat video of a stunt that Coke put together on a college campus. Happiness is definitely viral! Hang on to the end. The best is at the 1:51 mark. RSS and Facebook readers: click here to watch the video. On Twitter? Follow me at @parnellk63. Listening to Strangers in the Night by [...]
This week I sat down with several business professionals in Virginia Beach and talked social media, blogging, holiday shopping online, business strategies, marketing concepts, advertising traditions, SEO, return on investment (ROI) measurement methods and economic spending. Coffee with the CEO attendees: Mike Key, Jeremy Bailey, Anne Bailey, Gerald Briscoe, Bill Boyer, Jaime Krapf, Chris Faircloth, [...]
According to Net Applications via the Macintosh News Network, Internet surfers substantially prefer the Microsoft’s Windows operating system. Microsoft Windows: 92.52% Apple Macintosh: 5.27% Wow! If you listen to the propaganda machine called ‘Mac vs. PC’, the latest Apple advertising campaign, you would think Macintosh is in the game. Obviously they are not. The point to this message is [...]
Coffee with the CEO: Let’s Live Social Media in Ghent Date: Tuesday, November 3, 2009 Time: 10:00am – 11:00am Location: Panera Bread, 739 West 21st Street, Norfolk, VA Description: Come out to Panera Bread on 21st street in Ghent, Norfolk, VA on Tuesday morning at 10:00 AM and have coffee with Keith Parnell, CEO of [...]
According to Advertising Age (magazine), October 27th, 2009 is the 15th anniversary of the first banner ad. The ad appeared on Hotwired. AND THE WORLD WAS NEVER THE SAME! How has online advertising changed your life or business? The Banner Campaign that Started a $24 billion Business, and Got a 78% Click-through Rate Oct. 27 [...]
I had the amazing privilege of having coffee this afternoon with a new, local client. Rosemary Thornton is a 4-time best-selling author that has come to us to guide the marketing, advertising and public relations strategies of her upcoming book. We will have more conversations about Rosemary here so stay tuned. In the mean time, [...]
Coffee with the CEO: Let’s Live Social Media in Ghent Date: Tuesday, October 27, 2009 Time: 10:00am – 11:00am Location: Panera Bread, 739 West 21st Street, Norfolk, VA Description: Come out to Panera Bread on 21st street in Ghent, Norfolk, VA on Tuesday morning at 10:00 AM and have coffee with Keith Parnell, CEO of [...]
Let’s talk about mixing the two worlds of offline advertising and online advertising. Don’t allow advertising budget segregations to not let inbound marketing do its job. Inbound marketing is a money maker for any size business. Watch the free video here. RSS and Facebook readers: click here to view and enter comments.
A good internet video, says Kelsey Group (www.kelseygroup.com) analyst Michael Boland, can be more powerful than traditional advertising because viewers are sitting at their computers instead of on their couches. Watch a TV ad, and you’re likely to do no more than make a mental note of the product. Watch an ad on YouTube, and [...]
This is one of the reasons why I follow Chris Brogan. I love this man’s passion. I’ve never met him in person but I feel like I know him well because we share this same passion of wanting to share what we know with other people. I love social media. I love new media. I [...]
I sent out this quick tweet last night to my JZ, Twitter and Facebook network but thougth I’d run it by you guys in the blog network to see what your thoughts are. TBS MLB playoffs are “presented by BlackBerry”. Not Rim. Product brand recognition bigger than company brand. Good thing? What do you think? [...]
Social Media is You. Social Media is Me. Social Media is Us. New Media Conventions September 18, 2009 Virginia Beach http://www.youtube.com/watch?v=R60ezttKDDA Credits: Video Production: JASE Media Audio Mixing: JASE Media Photography: Alison Creamer (@bzibee), Cara Mandart (@caramandart), Keith Parnell (@parnellk63), Damien Steiner Smith (@damienSS) Music: Wait for the Dawn, Dan O’Connor.
NeedLocalHelp.com is interviewing for Hamptom Roads sales reps today at 2:00 PM at the Hilton Garden Inn & Conference Center. Sent via BlackBerry from T-Mobile
Funny. How much of this sounds familiar?! From Microsoft Digital Advertising Solutions.
New Media Conventions September 18, 2009 Virginia Beach http://www.youtube.com/watch?v=R60ezttKDDA Credits: Video Production: JASE Media Audio Mixing: JASE Media Photography: Alison Creamer (@bzibee), Cara Mandart (@caramandart), Keith Parnell (@parnellk63), Damien Steiner Smith (@damienSS) Music: Wait for the Dawn, Dan O’Connor.