Five Steps to Long Term Growth Read more

Five Steps to Long Term Growth

Step 1. Decide what you are playing for.  Step 2. Get everyone speaking the same language.  Step 3. Imagine your future. Step 4. Align your actions with your intentions. Step 5. Do it! Five Steps to Long-Term Growthhttp://blogs.hbr.org/govindarajan/2011/09/five-steps-long-term-growth.html (Sent from Flipboard) Sent from my keithparnell.com iPad Be Sociable, Share! Tweet

Governor McDonnell Announces 75 New Jobs in City of Suffolk Read more

Governor McDonnell Announces 75 New Jobs in City of Suffolk

Governor McDonnell Announces 75 New Jobs in City of Suffolk ~ Ace Hardware Corp. to invest $14 million to establish new East Coast import center ~ FOR IMMEDIATE RELEASE September 28, 2011 Office of the Governor Contact: Jeff Caldwell Phone: (804) 225-4260 Email: Jeff.Caldwell@Governor.Virginia.Gov Virginia Economic Development Partnership Contact: Suzanne West Phone: (804) 545-5806 Email: […]

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.VIII – Q&A [video] Read more

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.VIII – Q&A [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ Question & Answer session on all things Inbound Marketing from the “LinkedIn for Business, with a touch of Inbound Marketing Strategy” seminar at Alpha College of Real Estate on August 4, 2011. Be Sociable, Share! Tweet

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.VII [video] Read more

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.VII [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ “There always should be lead collection webforms on your landing pages.” “Call-to-actions are the most important action point on your landing page for visitors.” “The object of a landing page is to get a potential customer to fill out a webform.” “You […]

I Love When an Ad Campaign Comes Out Beautiful In The End! Read more

I Love When an Ad Campaign Comes Out Beautiful In The End!

Beautiful, as in powerful. And beautiful, as in productive and efficient. I love our creative team! JASE just completed, and received approval on, the new concept for Dragas Companies’ October advertising campaign. I won’t spoil the surprise and show you here early (you’ll have to wait until next week) but below are a couple of our past successful […]

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.VI [video] Read more

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.VI [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ “As part of inbound marketing, you want to have a strategy [for LinkedIn] and start building connections. You’ll want to carry the connection off of LinkedIn and to your website, blog and potential customer database.” LinkedIn Groups, LinkedIn Connections, a LinkedIn Premium […]

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.V [video] Read more

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.V [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ “Social media is the perfect platform to establish brand identity.” “Because you can 100% control the message, social media is perfect [for brand management].” “Define your strategies early – what do you really want to do out there? Do you want to […]

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.IV [video] Read more

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.IV [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ “Know your socialgraphics. Who likes to talk about what and on what platform. We [JASE] use a totally different tone on Twitter than we do on Google+ and on LinkedIn.” “You have to figure out if this [social media] is right for […]

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.III [video] Read more

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.III [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ Your 2nd generation LinkedIn friends trust you because you’re a friend of a friend. “[LinkedIn generation connections] build a trust bubble.” “I don’t pretend to know all of my [LinkedIn Connections]. You never know when they may benefit you or you benefit […]

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.II [video] Read more

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.II [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ “Inbound Marketing is … about building your presence on the Internet and bringing people to you.” “[With Inbound Marketing] You’re building your presence and you’re becoming smart on the Internet … through search engine optimization, blogging, Facebook and LinkedIn.” “[LinkedIn] Groups congregate […]

Microsoft is Bringing More Tech Jobs to Virginia – Nice! Read more

Microsoft is Bringing More Tech Jobs to Virginia – Nice!

FOR IMMEDIATE RELEASE September 23, 2011 Office of the Governor Contact: Jeff Caldwell Phone: (804) 225-4260 Email: Jeff.Caldwell@Governor.Virginia.Gov Virginia Economic Development Partnership Contact: Suzanne West Phone: (804) 545-5806 Email: Swest@yesvirginia.org Governor McDonnell Announces Microsoft Expansion in Mecklenburg County ~Original Project in 2010 was Largest Economic Investment in History of Southern Virginia; Up to $500 Million […]

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.I [video] Read more

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.I [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ “You have to live in social media to actually get the return on what you’re doing.” “Social media marketing is not like old school advertising … it’s not for everyone. It’s not for every business and every vertical.” “Social media is part […]